My target audience would be teenagers and young adults aged 14-24, who have an interest in social media, reality TV or celebrity role models.
They would mainly be in the E demographic because most of the target audience would be students, but many may also be in the BC demographic.
Psychographic – Aspirers, like to stay on trend, materialistic and focused on their appearance and image.
My secondary audience would be parents, particularly mothers, who would be interested in why their children or younger people look up to celebrities and reality TV stars.
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